Top Social Media Blog Posts of 2009

Here is a list of 99 blog posts from 2009 relating to social media.  This list was originally created by Compiled by Adam Vincenzini, Paratus Communications, London. I have made a few modifications, but his initial list is bascially in tact.

Social Media (General) (20)

1. 30 top Blogs for social media updates
2. 20 social media best practice tips*
3. 33 hot social media tips
4. 5 ways to fan the viral flame*
5. 10 reasons why you should use Hootsuite
6. How to make time for social media*
7. 3 quick tips to connect your website to social media
8. Top tools for social media monitoring*
9. 10 ways to improve your social media karma
10. 3 Tips for better social media management
11. Video: Social Media Revolution*
12.Social Media tactics for non-profit organisations
13. Why foursquare is the next big social network
14. 5 ways to make your site more social
15. 10 essential social media blogs you should follow / bookmark
16. Top 10 Freebies for Social Media Marketing
17.Simon Mainwaring’s special interview with Rishad Tobaccowala On Advertising’s Digital and Social Media Future
18. What you need to know about running a social media programme – The client*
19. What you need to know about running a social media programme – The product*
What you need to know about running a social media programme – The audience*
20. 25 Social media marketing tips from Dell, HP, Ford and more

Twitter (10)

21. 10 Twitter tools to help you track and perform better*
22. The ultimate Twitter applications list
23. 5 Twitter rules for business
24. Discover who ‘favourites’ your Tweets
25. 8 photo and video sharing tools for Twitter you may not have seen
26. The three E’s of Twitter*
27. 5 must do Twitter style tips
28. A twitter mini guide: 60 useful twitter resources (basics)
29. How to be a useful Twitter user and receiver
30. 62 ways to use Twitter for Business

Blogging (10)

31. 101 ways to promote a new blog*
32. 11 ways to increase your RSS subscriptions
33. 58 ways to build a better blog*
34. 10 ways Blogging will simplify your marketing programme
35. Why guest Bloggers are great for a Blog
36. 10 great corporate blogs
37. 9 vital statistics for tracking site traffic
38. How to put your blog / website on google news
39. 101 blogging tips I learned in 2009
40. 10 ways to think up new post ideas*

PR (10)

41. 15 ways PR can help social media*
42. How to pitch to Mashable
43. A media relations tool for Twitter
44. The best social media tools for PR professionals*
45 PR: From begging to earning attention
46. 15 ways to measure return on engagement (ROE) of Social Media
47. 6 PR Facts Every Marketer Must Know
48. 6 indicators of hope in PR measurement
49. 5 new online tools for PR pros
50. The top 100 PR websites of 2009

Facebook / LinkedIn (10)

51. 20 facebook tips and tricks you might not know about
52. 10 steps make your facebook page shine
53. How to create the perfect facebook fan page
54. 5 tips for optimizing your facebook page
55. 5 tips for getting more from facebook*
56. 5 tips for getting more from LinkedIn*
57. 6 ways to use LinkedIn
58. 33 ways to use LinkedIn for business
59. 8 tips for managing LinkedIn Groups*
60. A collection of ten more great Blog posts about LinkedIn

Case Studies / In Action (10)

61. Case studies of four brands using social media
62. 9 marketing lessons of the pink ribbon Cancer campaign
63. Video: Burger King Whopper Sacrifice (Facebook Campaign)*
64. Video: The clever launch of the Seat Ibiza in Israel
65. Social Media Policies of 113 Organisations
66. Video: Cannes PR Lions Finalist: The £10m Tongue (Costa Coffee)*
66. 30 UK Social Media case Studies*
67. Dairy queen: how it uses social media
68. 6 Social Media Marketing Case Study Lessons
69. HBO’s integrated campaign for True Blood
70. Peter Kim’s comprehensive Wiki of social media marketing campaigns *

Mobile / Content / Measurement / SEO / Other (20)

71. 50 top creative Blogs*
72. How to determine your internet marketing budget
73. The 75 best business blogs of 2009
74. 5 easy ways to optimize your site for Bing
75. Companies Engaging in Social Media Have Higher Financial Performance
76. Ways to influence people online
77. 5 ways to beat the SEO competition in Google
78. 100 useful bookmarklets for better productivity (ultimate list)*
79. 40 Search / SEO Case Studies
80. 10 Tips for Writing bokkmarkable content
81. 15 best places to get free stock photos online*
82. 5 simple ways to create a content culture at your company
83. The five factors of compelling content
84. The benefits of the very under-rated DABR mobile Twitter app
85. 30 iPhone apps reviewed
86. An early look at Foursquare and Gowalla
87. A ‘B’ listers first thoughts on Google Wave
88. 3 financial dangers of social media
90. How to achieve audience participation in 2010 (customer engagement research report)

Do What You Do Best & Link To The Rest! (if you can convince them…)

In Jeff Jarvis’ book, What Would Google Do, he discusses many items.  My favorite, is the idea “do what you do best and link to the rest”.  While seemingly simple and straightforward, it is maddening when trying to get corporations to adopt this philosophy.   In a current assignment with a consumer products company, we have developed a thorough digital strategy for the firm.  Given their current technology infrastructure and strategy, this is fairly remedial stuff.

• Make site easier to navigate
• Integrate user comments and thoughts
• Replace multi-page text pages with graphics and images
• Start a blog
• Start a Facebook fanpage
• Allows users to review products
• etc.

The frustration is in their belief that they maintain some sort of control over everything on the site.  Once you invite your customers in–which is a requirement in today’s marketplace–you loose some control.

We are trying to convince the client to focus on how their product fits into the consumers’ lifestyle.  They are experts on their product and probably even on the category, but all other aspects of their customers’ lives fall far from their comfort zone.  Our recommendation for this “outside information”–curate great, high quality content from other sites.  They continue to balk.  They believe they are better of re-creating the content.  Not only is that expensive, but it is foolish.

Users are adept at finding the right sources of information.   By integrating other’s information into the site, they can help users navigate through overwhelming amounts of information.  Their belief in owning everything extends to their nervousness around full integration of users opinions.  They like the idea but “what if someone says something that is not exactly true”?  Our response, you can participate in the conversation as well, but you can’t stop the conversation.

The only sure thing I know about this process is that Jarvis (the author) is making money as we have now sent all the top executives copies of his book.